Lunu Pay Partners with Pisa 1940 to Introduce Cryptocurrency Payments in Luxury Retail

Lunu Pay, a leading provider of cryptocurrency payment solutions, is pleased to announce its partnership with Pisa 1940, the renowned Italian luxury watch and jewellery retailer. This collaboration enables Pisa 1940 to integrate Lunu’s cutting-edge payment technology both in-store at its Flagship Store on Via Pietro Verri, Milan, and online via its Shopify e-commerce platform, pisa1940.com.

With Lunu Pay, Pisa 1940 customers can purchase prestigious timepieces and fine jewellery using a wide range of cryptocurrencies, including Bitcoin (BTC), Ethereum (ETH), USDC, and more. This initiative marks a key step in the luxury sector’s digital transformation, opening the door for this new payment method tailored to modern consumers.

Lunu Pay’s advanced payment technology ensures a frictionless purchasing experience. Whether shopping in-store or online, customers simply scan a QR code, select their preferred cryptocurrency wallet, and confirm the payment within seconds. The Lunu Pay Terminal, with its sleek glass and chrome design, facilitates crypto transactions at the point of sale with the same ease and speed as traditional card payments.

Lunu’s system guarantees real-time conversion at competitive exchange rates, with no additional fees applied to customers. Merchants benefit from a streamlined process, with all payment capabilities consolidated into a single account for convenience. Additionally, businesses are protected from currency volatility, chargebacks, and fraud risks, ensuring complete peace of mind from a buying perspective.

This partnership strengthens Lunu Pay’s position as a trusted partner for luxury brands looking to meet evolving consumer preferences. Pisa 1940’s reputation for excellence aligns perfectly with Lunu’s mission to enhance the retail experience through creative financial solutions. By integrating cryptocurrency payments, Pisa 1940 caters to a new generation of tech-savvy clientele who seek flexibility and security in their transactions.

About Lunu Pay

Lunu Pay is redefining the way businesses and consumers engage with cryptocurrency payments. As a German-based fintech company, Lunu provides an intuitive and secure payment infrastructure that allows merchants to accept over 60 cryptocurrencies, including Bitcoin, Ethereum, USDT, and Solana, with real-time conversion into local fiat currencies.

Lunu’s technology is trusted by premium brands such as Messika, the renowned French jewellery house, further solidifying its position as a preferred payment partner in the luxury sector. With features such as top crypto wallet integration and same-day settlements in preferred currencies or stablecoins, Lunu Pay offers a comprehensive solution for retailers embracing digital payments.